Messaging (3 articles)

Market Insights / August 21, 2023

In today’s landscape, SMS has emerged as a leading platform within the marketing toolkit. According to Gartner, SMS boasts one of the highest open rates of all marketing channels at 98% and delivers an impressive average response rate of 45%. However, it is paramount not to underestimate the impact of timing and frequency when creating your campaigns. Sending numerous messages at unfavourable times can prompt potential customers to unsubscribe from your service. This article explores effective strategies for enhancing the timing and frequency of your SMS marketing campaigns.

In the news / October 21, 2022

The GLF has published its fifth annual report on international wholesale telecoms fraud and we are proud to say that IDT global is one of the 22 companies globally that is attested to be compliant with the GLF Code of Conduct to prevent fraud. 

Interviews / May 17, 2022

IDT Partners: CEO and Sochitel Founder Jerry Ejikeme Talks About Teaming Up with IDT Global.

In the news / December 15, 2021

IDT Global, a leading provider of wholesale voice and SMS termination, announced that it has entered into an agreement with Claro Uruguay to deliver direct A2P SMS termination to Claro subscribers in the country.  

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